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We are Studio TOOJ (@tooj_sthlm), a Swedish design studio founded by Johan Wilén-Jong (@joahnwilen) and Ashley Wilén-Jong (@by_t.woon) in Stockholm to challenge the norm of Scandinavian design and the beauty of simplicity. At Studio TOOJ, we are captivated by the allure of restrained beauty. All of our creations have a common denominator: quietly sophisticated, with a loud obsession with nuanced layers of details. Our creative vision embodies duality – embracing the timeless elegance of traditional materials; while relentlessly marching into the era of innovative manufacturing. With a commitment to sustainability and ethical production methods, we are here to bring you collectible designs that are not only beautifully crafted, but also built to last.