Can you feel it?
Curated by
Anne Vetik & Kai Lobjakas
Curatorial Statement
We are forced to live through screens. Things that should be touched, smelt, hugged, hit with a baseball bat, we can only see them now. Not even see them, but pixels forming images of them with the help of a computer brain.
Suddenly, you understand how much you miss human interaction in general, the mundane details of it. Like going shopping, a most banal experience. Walking into the store, looking at stuff, choosing something you like, taking it to the cashier, taking it home, making it a part of your life, or a part of yourself even, if it’s food. We’re in a new situation, where making a relationship with an object is changing.
In design, this new way of forming a relationship with the environment is manifesting most clearly. Estonian design has always been in touch with its traditions and roots, focused on being real; doing the job without fuss and pathos. Now we’re approaching a new era, in which objects and designs have to be louder and more intricate to get attention. Stories, the selected designers are telling, are still rooted in the basics of being human – every once in a while everyone receives a box, wears hats and everyone could break a bone – but they reimagine and re-contextualize those mundane objects and situations in new and exciting ways.
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Curated by
This collection features 5 Designers
